China is a huge opportunity for Western businesses if you can get your online delivery right.
As your partner, we have a deep, first-hand understanding of the cultural and technical challenges posed by the Chinese market built up over two decades. Our services are comprehensive, delivering managed server infrastructure, web development, and digital marketing services to international clients.
Read our case studies
Marketing expertise & accreditation
Backbone IT Group is a provider to the UK Government's Department of International Trade's (DIT) EISS Support Services for China and is featured on their UK Trade & Investment YouTube channel for exporters. We offer impartial advice on using digital marketing to export.
We work with Lancaster University and are longstanding members of the China-Britain Business Council (CBBC), speaking frequently at CBBC, DIT, EU SME and trade body events and contributing to business publications, Backbone IT Group is also an accredited developer and are ISO9001 compliant.
Technical knowledge
What separates us from most digital agencies is our understanding of the nuts and bolts of websites and servers; vital knowledge to deliver fast, reliable service to Chinese internet users. Whether diagnosing performance issues, building locally-hosted web code or maintaining infrastructure, we have the experience to keep you online and visible.
We pride ourselves on our robust, professional working practices while being flexible and easy to work with, with either existing in-house or 3rd party web teams. We recognise things change and plans need to adapt with them – that is certainly the case in China.
