Testimonials

Testimonials

Microban International

I started working with Backbone in 2018 after searching for an agency partner to support Microban’s online activities in China. I can honestly say that Backbone is one of the best companies I have ever had the pleasure of dealing with.

The team go above and beyond to execute key deliverables for our website and they somehow manage to surpass expectations every single time. I cannot recommend BackBone enough to those looking to optimise their digital presence in China.

Graham Harvey
Global Group Director

Johnson Controls

I have found that Backbone IT is very capable of delivering on our digital needs from website page building and CMS management, to improving SEO and removing lead gen barriers. Backbone's expertise in executing digital business in China has been invaluable to our marketing efforts there. Backbone is a part of our extended digital team, not just an IT service provider.

Microsoft

The team at Backbone IT Group offered no false promises and worked diligently to achieve our joint goals - I can recommend their services highly.

Peter Briffett
Director, Microsoft & CEO, iView Multimedia.

Experian

I find your knowledge and the research...impressive and spot on and look forward to working together for the next step.

Serena Dong
Marketing Director, Experian Footfall

Freedom Mallows

I started working with Backbone IT Group way back in 2004 after searching for an agency partner to support our online services in a previous business. With Freedom Mallows, we have engaged them again as they stand head and shoulders above their competitors. I would have no hesitation recommending them.

Freedom Confectionary Ltd
Mark Hepworth, Managing Director

Pensions For Purpose

We used Backbone to design and create our website when Pensions for Purpose was launched in October 2017. I was impressed with the way they spent time talking to us about our business, our goals, and the advice they gave us on how to maximise our online presence. The first draft website that they shared with us needed very little changing, as a result. Since then, Backbone have implemented a number of changes for us and provided support if we had any questions or concerns. These have been dealt with well. Throughout we have had positive feedback from users that our site is easy to navigate, and the interface offered by Backbone for us to upload copy onto the website was also straightforward to use, following training. Overall, I am very happy to endorse Backbone’s services.

Karen Shackleton
Founder and Chair, Pensions for Purpose

Resources

Knowledge Centre

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WeChat marketing strategy - how to create an effective B2B campaign
If you are a global marketing manager tasked with getting results from your company's WeChat…
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WeChat launches payments using palm recognition
WeChat, the popular Chinese social media platform owned by Tencent, has introduced a new payment method…
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Baidu Exceeds Revenue & Profit Estimates
Baidu Inc Exceeds Revenue and Profit Estimates in Q1, Driven by China's Post-COVID Reopening Baidu…